The Future is Now-My AI Journey
In my previous article, we discussed how designers could use artificial intelligence (AI) to enhance their creative proc …
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AI-Powered Persona Creation: Revolutionizing Design
The ongoing debate is not if but how many jobs artificial intelligence (AI) will replace; however, we do not view this d …
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The "BIG Test" Phase: Shifting Your Focus from Maintenance to Growth with Design Thinking
The concept of "design thinking" has been criticized as being a misnomer, as it is a discipline that involves "learning …
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SVB: A Wicked Problem that Demands Design Thinking
I’m a purist when sourcing a quote. When reflecting on history, Mark Twain’s quote was, “no occurrence is sole and solit …
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From Roadmap to Empathy: The Synergy of Strategy Planning and Design Thinking
Design thinking and human-centered design are essential tools in strategic planning.
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UtilityCo: Sustainability and Consumer Demand
Background Linda Woods, UtilityCo’s CEO, is backstage before her speech at the Electric Program Investment Charge (EPIC) …
Reimagining Recruiting: Creating A Candidate-Centered Process
An efficient hiring process can establish a competitive advantage. The orthodoxy in hiring is that employees want the jo …
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Amazon Knows: “We Want A Life Reduced to Numbers”
Can We Look to Science Fiction for Innovation? In Dave Egger’s book, The Circle, a Silicon Valley-based company, Circle, …
Three Signs That You Are Facing a Wicked Problem
Wicked Problems: Where to Begin? To have a deep Insight, we must first ask the right question, which speaks to our empha …
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Unlock Innovation through Design Thinking: A Message from our CEO
BIG Changes Thank you. Whether an old friend or a new community member, we are reignited by the positive response to our …
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